WE Photography's Wednesday Words - Albums in an App, email, and Wacky Discounts!

This week we have decided to run a MAJOR discount in the month of February.  We know times can be tight, and budgeting for a wedding can be daunting.  So we are sharing the love all month long with 14% off all wedding packages.  SWEET DEAL!

And this week we finally did something we vowed NEVER to do.  Sigh. Never say never right?! We are emailing brides that gave out information at the Wedding Planner and Guide Show.  Every vendor is given this list from Joy Publications.  This is a cold call email and we have NO IDEA if you have a wedding photographer yet or not.  And let's face it, Facebook Sucks.  We have had WAY less reach since the implementation of the paying for the reach on business pages.  So the good old standby of email is one that is direct and local and targeted.  We all HATE business email in mass asking to sign up for this, shop for that, blah blah.  I expect this trend will increase as the use of Facebook changes.  So DING! you got mail, and your inbox is full.  

Another way WE are implementing email in our services and marketing is the use of Sticky Albums for all of our clients.  This a fun App for your mobile device that allows sharing of your favorites with friends and family via social network and email.  Check out a demo visual here to see what WE are talking about.  

Happy Wedding Planning - Erin and Wes